GOOD BUSINESS DESERVES
A GREAT BRAND.
Most independent brands are better than they look. BREAD closes that gap across strategy, identity and execution over three months, partnering with you on every decision that shapes it.
SELECTED WORK ↗
Women’s sexual healthcare made private, accessible and long overdue.
Premium matcha, reimagined as an everyday ritual.
Giving small-batch cosmetics a distinct place in modern beauty.
Designing space for intentional pause, where wellness feels more inclusive and within reach.
AN INTENTIONAL APPROACH.
SIX ESSENTIAL PHASES.
A COLLABORATIVE PARTNERSHIP.
01. Market Position
We look at your category honestly, studying what exists, what's missing and where your brand has room to own something nobody else has claimed yet.
02. Brand Strategy
The thinking that shapes everything that follows. We define what your brand stands for, how it speaks and why it deserves to exist in the market the way you intend it to, documented in a strategic blueprint that governs every decision from here.
03. Social Foundations
Before the visual identity is built, we establish how your brand shows up socially, covering the content pillars, the tone and the cadence, so you're already posting with intention and consistency while we build.
04. Visual Identity
Where strategy becomes something you can see. Every visual decision is made with intention, building a brand world that is recognisable, considered and entirely your own.
05. Brand Execution
Everything the identity needs to exist properly in the world, executed to the same standard as the identity itself.
Website and packaging are scoped and quoted separately, and sit naturally here when the project calls for them.
06. Launch
Introducing your brand to the market with the strategy and identity working together in a considered launch sequence so it arrives intentionally and positioned for a strong moment in market.
ONE METHODOLOGY.
SIX PHASES.
DIRECT PARTNERSHIP.
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We look at your category honestly, studying what exists, what's missing and where your brand has room to own something nobody else has claimed yet.
-
The thinking that shapes everything that follows. We define what your brand stands for, how it speaks and why it deserves to exist in the market the way you intend it to, documented in a strategic blueprint that governs every decision from here.
-
Before the visual identity is built, we establish how your brand shows up socially, covering the content pillars, the tone and the cadence, so you're already posting with intention and consistency while we build.
-
Where strategy becomes something you can see. Every visual decision is made with intention, building a brand world that is recognisable, considered and entirely your own.
-
Everything the identity needs to exist properly in the world, executed to the same standard as the identity itself. Website and packaging are scoped and quoted separately, and sit naturally here when the project calls for them.
-
Introducing your brand to the market with the strategy and identity working together in a considered launch sequence so it arrives intentionally and positioned for a strong moment in market.
SERVICES
Brand support built for where your business is going.
Core Brand Partnership
$20,000 AUD + GSTFor the founder whose business has outgrown the brand it launched with.
Over three months, we build the strategy, identity and brand world your business has earned — from discovery through to execution, led by one person from start to finish with no disconnect between the strategy and the creative.
What’s included
Discovery, Brand Strategy, Social Foundations, Visual Brand Identity and Brand Execution across your logo suite, social templates, comp cards and print assets. A post-launch check-in two weeks after handoff is included as standard.
Investment
$20,000 AUD + GST, structured across three payments.
Brand Audit
$500 AUD + GSTFor the founder who knows something isn’t working but hasn’t been able to name exactly what or where to start.
After submitting a short intake form, we spend 30 minutes reviewing your brand across every touchpoint before recording a personal 20-minute Loom walking you through exactly what’s undermining your brand, where the gaps are and what to prioritise first.
Delivery
Delivered alongside a one-page action list that is specific enough to act on without needing anything else from us.
Timing
No call required. Delivered fully async within 48 hours of intake form submission.
Retainer
From $1,800 AUD/month + GSTOngoing senior creative support to keep your brand alive, sharp and consistent in market.
Whether you’re coming off the back of a core offer or simply need a senior creative partner in your corner, the retainer supports social assets, collateral, campaign materials, website updates and anything else the brand needs to stay at the level we built it to.
Structure
Minimum 12 hours per month, engaged across three-month cycles and reviewed from there.
Additional hours
Available at $150 AUD + GST per hour. Scope and hours are tailored following an initial consultation.
Website
Starting from $12,000 + GSTYour brand has a world and your website should exist fully inside it.
Built on Squarespace or Shopify, every site is scoped and quoted individually based on size, complexity and functionality, and always built after the brand is locked so every page, interaction and scroll carries the same considered identity your business has spent three months earning.
Investment
Quoted per project following an initial consultation.
Packaging
From $3,500 AUD + GST per SKUPackaging designed to carry the brand clearly from screen to shelf.
Scoped individually based on the number of SKUs, print complexity and supplier requirements.
What’s included
Dieline development, visual renders, print-ready production files and supplier liaison.